The Meatery’s Colette Drager shares her e-commerce wisdom Colette Drager shares the story of how The Meatery got its start as an e-commerce business. Colette Drager shares the story of how The Meatery got its start as an e-commerce business. The act of trading of goods and services on the internet – known as e-commerce – continues to grow in the United States and worldwide as businesses search for ways to reach more consumers. With many people looking for advice on how to make an e-commerce business work, Wells REV (Rural Entrepreneurial Venture) hosted a class on the subject led by Colette Drager of The Meatery, Wes Otto of Otto Media Group and Bryan Hoffman of Hoffman Consulting. The event was held on Tuesday evening, Feb. 28, at the Wells Community Center. “Our call to action was the pandemic,” Drager stated. “We decided to take our business and sell on the internet.” What the Dragers did with The Meatery was form partnerships with producers and small meat markets from across the state of Minnesota to make an online platform which is a one-stop shop for consumers to be able to get a wide variety of quality meats delivered right […]
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