getty Globally, we are facing a looming economic slowdown, the ongoing Ukraine war and volatile tech valuations. So far, 2023 has started out as a year of uncertainties across all businesses, notwithstanding scale or operations. To tide over this market dip, I expect an increasing number of global enterprises to revisit their digital initiatives through a very different lens. Enterprises are likely to shift focus toward cost-saving measures, such as automation and digitalization. Overall, digital transformation will become even more crucial for companies to survive and thrive in the face of a recession, as industries across the board will revert to basics with a focus on EBITDA, agility and sustainability. I have laid down my top five predictions for the benefit of enterprise and technology providers. Here are some of the critical enterprise technology trends that I believe will shape the next growth phase. 1. Enterprises will continue to think hybrid but the balance will shift to savings and value. After an era of continuously growing investments in discretionary projects centered on innovation and programs for experimenting with expensive new technologies, markets and products, enterprises will start refocusing on operational optimization and transformation (IT and business). The focus will […]