Jim Nelson in front of a Smartboard CARBONDALE, Ill. — Could your job hinge on decisions made via the use of artificial intelligence? Recent polls indicate that may be the case. Jim Nelson , Rehn Professor of Business Analytics, coordinator of the analytics program in Southern Illinois University Carbondale’s College of Business and Analytics and the director of its Pontikes Center for Advanced Analytics and Artificial Intelligence , says managers need to be careful using AI and big data in making layoff and hiring decisions. “Artificial intelligence is a wonderful tool, and like any tool, it can be dangerous when not used properly,” said Nelson, who can be reached at nelson.j@business.siu.edu . “It’s only as good as the questions put to it and the data used to train it. Bad data inevitably leads to bad results. It’s great at giving recommendations using, if allowed, vast amounts of big data – far more than humans alone can possibly process. But the output still needs the ‘human touch’ to make sure something important hasn’t been left out of the decision-making process.” Nelson has more than 30 years of teaching and research in the field of analytics and artificial intelligence coupled with […]