IFA Open for Opportunity Roadshow Visits New Jersey to Discuss World Cup 2026

Garden State Legislators, Franchisees and Franchisors Came Together to Brainstorm Ways to Leverage FIFA’s Quadrennial Event The International Franchise Association’s (IFA) Open for Opportunity Roadshow came to the Garden State this week, marking its 10th official stop around the country. Officially launched at IFA’s Annual Convention last year, Open for Opportunity was created to help people better understand franchising and its value to communities. “Franchisees are small-business owners, each with their own story. They are not a brand name,” said Jeff Hanscom, vice president of state and local government at IFA. “Our goal is to reshape the narrative about the franchise industry.” World Cup 2026 Host City The New Jersey Roadshow kicked off Thursday morning with a lively roundtable discussion at the New Jersey Restaurant & Hospitality Association in Trenton. The topic centered around the 2026 World Cup and the possibilities it presents to franchise business owners. The final match will be at MetLife Stadium in Rutherford, N.J. The meeting allowed franchisors and franchisees to talk with local legislators and share their struggles and stories. The World Cup presents “an opportunity of great reward and risk for franchise owners,” said moderator Mark Bonamo, a New Jersey resident and editor […]

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