How Small- To Mid-Sized Businesses Can Achieve Their Sustainability Goals

getty It’s incredible to think that a decade ago, issues like environmental impact and socially conscious investing were considered sidebars on any given business agenda. Now, in the last two years alone, the number of companies committed to sustainability targets has tripled due to efforts like new governmental policies and international efforts. Lack of awareness is no longer a barrier to adoption of sustainability practices; however, new challenges are faced by organizations looking to make a positive impact in their environmental, social and governance (ESG) activities. In my experience, the most pressing challenge is practical implementation . Sustainability experts seem to agree that the solution to this challenge rests on a business’ overall approach to core strategy . Despite the fact that there are many benefits for organizations to adopt sustainability, such as long-term cost savings, customer loyalty, risk management and innovation, actual implementation is frequently difficult owing to antiquated business practices. As a sustainability consultant, I have observed that the common reactive approach taken by many companies to maintain industry certifications, compete in the market and comply with regulations is what makes sustainability so challenging for them. Since sustainability as a business topic is still relatively new to […]

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