Rachel is a Systemic-Change Coach & Executive Mentor; APAC CXM CGO, and DEI & Sustainability Champion at Dentsu. getty Henry Ford once said, "If it doesn’t add value, it’s waste." Surely, all that is consumed from our Earth to create a better life is not a waste. But when we selfishly waste it for profits, that is a crime—at least to the next generations. As a corporate achiever who has helped many multinational corporation (MNC) clients generate those profits for the last 25 years, let me—and my fellow boomers/Gen X leaders—say that we are so sorry to the next generations. We have come to a point of no return but a hopeful awakening and urgent intervention of quick systemic change toward a circular net-zero economy. It is, therefore, now a repenting responsibility for all business leaders to reframe value and participate in the making of the circular economy. With consumers’ voices rising toward greener products and employees demanding more purposeful work, it pays off to be aware of sustainability policies to help shape a net-zero economy. Why not allow these seismic pivotal forces to birth forth new, wiser and timelier ways of operating and profiting? This is an urgent […]