Takeaways from NRF 2023: Retail Pushes Toward Digital Transformation

At NRF 2023: Retail’s Big Show , attendees gathered in person to hear from the most influential IT leaders in the industry. The conference was packed with educational programming, keynote sessions and live demos. As IT leaders look ahead, retailers are making an extra push toward digital transformation . Loss prevention strategies and in-store security measures are also priorities. Brands including Intel , Microsoft , Cisco , Google illustrated the ways they’re leveraging analytics to improve modern inventory management and respond to supply chain delays. Lowe’s, Toshiba and Walgreens noted that they are using artificial intelligence (AI) and radio-frequency identification (RFID) technology to reduce theft and improve frictionless checkout . Retailers including Macy’s, Neiman Marcus and Louis Vuitton Moët Hennessy revealed the ways they’re creating lasting relationships with customers through in-store experiences . According to Andy Szanger , director of strategic industries at CDW, “the retailers that are going to be the most successful this year are those that can provide digital innovation combined with a truly exceptional in-store experience to meet and exceed their customers’ needs and demands.” Here are some core takeaways IT leaders should know. Retailers Push Toward Digital Transformation Retailers are primarily focused on digital […]

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