IFG Announces Digital Transformation to Foster Success of Licensees

BAKERSFIELD, Calif. – International Fruit Genetics LLC (IFG) , the world’s largest table grape breeder, which boasts 48 patented table grape varieties and ten patented sweet cherry varieties, has completed its digital transformation enabling the 21-year-old company to fully support the success of its licensees through better planting decisions, enhanced variety planning and support, as well as supply-and-demand modeling to optimize varieties in the marketplace. As a by-product of its licensing, IFG collects vast amounts of data that can now be summarized and consolidated to aid decision-making for IFG and its licensees. In 2019, IFG first launched the project to consolidate critical data to develop a more integrated system and has since expanded that foundation by linking numerous internal and external applications including the use of artificial intelligence. This newly enhanced system allows IFG to provide better recommendations, make more informed decisions for both existing fruit varieties and licensees. These efforts ensure that consumers’ experiences continue to be inspired by the outstanding quality of IFG table grapes and sweet cherries. “Like many companies today, IFG is transforming and improving its data processes. We are taking advantage of newer digital tools that allow both old and new data to be […]

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